BRAND DEVELOPMENT THROUGH STRATEGIC PARTNERSHIPS
As part of Disney’s commitment to make the world a safer place, Disney made it’s patented technology available for third party use through strategic licensing partnerships. Disney SyncLink(TM) Technology is the parent brand that encompasses Disney's family of safety and accessibility technology solutions. These systems include:
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Disney CHEFS(TM) - Food Safety
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Disney ACCESS(TM) - Accessibility
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Disney AUDIT(TM)- Auditing and Compliance
This portfolio presentation contains selections from my MBA business development thesis project from Webster University (2013) and my concurrent marketing strategy work I produced within Disney Worldwide Safety (2010-2016). This project is shared with permission. All content is copyright Disney.
WHAT
Business Analysis, Marketing Strategy, Brand Development, Innovation Support, Executive Support, Brand Management, Internal Communications, External Communications
WHERE
The Walt Disney Company
WHEN
2010 - 2016